Long Duration Strategies
Independent technical and stakeholder advisory for renewable generation and long-duration energy storage projects in Australia
Long Duration Strategies supports developers, governments, and advisers by translating complex energy technologies into deployable projects—projects that can secure approvals, investment, and community acceptance, and stand up to technical and regulatory scrutiny.
SECTORS
Technical, market and project support across generation, storage and transmission.
Mechanical Storage
Transmission
Renewable Fuels
Batteries (all chemistries)
Traditional Ownership Engagement
Traditional Owners are central to project development outcomes. Long Duration Strategies supports clients by ensuring engagement occurs early, appropriately, and in a way that strengthens project credibility and long-term viability.
Experience includes:
Serving as a federal project officer supporting regional environmental assessment with a confederation of First Peoples
Negotiation of access across Traditional Owner landscapes
University- and government-led engagement with multiple Traditional Owner Corporations
Our Services
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Independent technical advisory on long-duration energy storage and renewable generation technologies, with a focus on real-world deployability and system integration.
Pumped hydro energy storage (PHES)
Compressed Air Energy Storage (CAES)
Battery energy storage systems (BESS and flow batteries)
Renewable fuels and emerging firming technologies
Technology realism, duration assumptions, and operational constraints
Support is provided to developers, governments, and advisory firms where technology assumptions materially affect policy, market, or investment decisions.
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Early-stage and pre-investment support to help projects move efficiently through development and approvals.
Project shaping and development strategy
Planning and approvals pathway support (state and Commonwealth)
Interface between engineers, regulators, and approval authorities
Risk identification related to technology choice, siting, and delivery
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Support in building the relationships required to progress complex infrastructure projects.
Traditional Owner engagement (early and appropriate)
Local, state, and Commonwealth government engagement
Industrial, corporate, and project partner relationships
Community-facing project narratives grounded in technical reality
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Specialist support at the intersection of technology, policy, and markets.
Clarification of state and Commonwealth energy policy
Translation of policy intent into project-ready pathways
Technical input to policy, market design, and regulatory work
Fractional specialist capacity for advisory firms and institutions
PROFILE
Lawrence Molloy
Lawrence Molloy is an engineer and independent advisor working across renewable generation and long-duration energy storage in Australia.
Until recently, he worked within the Victorian Department of Energy, Environment and Climate Action, supporting investment attraction and project facilitation across the energy sector. His areas of focus included pumped hydro energy storage, compressed air energy storage, and a range of battery systems including BESS, flow batteries, and neighbourhood batteries.
Prior to this, Lawrence was an Enterprise Fellow at the University of Melbourne’s School of Engineering, where he focused on applied industrial research projects and coordinated research and engagement with multiple Traditional Owner Corporations.
Internationally, he served with the World Bank as a client engineer on water and irrigation projects in India and Indonesia, and spent nearly 20 years with EBARA Corporation of Japan, working on technology market analysis and industrial partner engagement across water, power, waste-to-energy, geothermal, bioenergy, flywheels, and energy recovery systems.
Earlier in his career, Lawrence served as a federal officer with the United States Environmental Protection Agency, where he was awarded a Gold Medal for Exceptional Service for his work on civil rights and the environment.
He holds an Honours degree in Geology from Colgate University and a Master’s degree in Water Resources Engineering from Stanford University. He is a Scott M. Johnson Fellow of the US–Japan Foundation, a Fellow of the Australian Institute of Energy, and a PhD candidate in Engineering at the University of Melbourne.
Lawrence.Molloy@LongDurationStrategies.com